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Established in 1973, the FIA WORLD RALLY CHAMPIONSHIP (WRC) is widely regarded as the most challenging motorsport championship in the world. In 2016, the roads on this epic motorsport adventure are spread across 15 countries, with 14 rallies on everything from snow packed forest tracks to rock-strewn mountain passes.
The WRC Promoter GmbH founded by the sportsman media group together with Red Bull Media House has been responsible for all commercial aspects of the Rally World Championships since 2013. These include the commercialization of media and sponsoring rights as well as the production of TV signals and programming formats for all rallies across the WRC calendar.