Columbia Sportswear Company - eCommerce Performance Media Coordinator - Lancy

🔝 Reports to: eCommerce Marketing Manager

📑 Fixed-term contract – 9 months

📍 EMEA HQ, Geneva, Switzerland

👩‍💻🏡 Hybrid mode (2 days/week home-office)

📆 September 2025

OUTGROWN YOUR OWN BACKYARD? COME PLAY IN OURS.

At Columbia Sportswear, we’re as passionate about the outdoors as you are. And while our gear is available worldwide, we’re proud to be based in the Pacific Northwest, where natural wonders are our playground.

Every product we make and every task we undertake is inspired by the famous words of our founder Gert Boyle: “It’s perfect. Now make it better.” As pioneers of relentless improvement, we are constantly evolving

Discover a world of diversity within our team of 700+ across 13 European countries, united by the common goal of elevating Columbia to the pinnacle of outdoor brands in Europe. Our omnichannel approach seamlessly integrates Columbia and Sorel brands' engaging in-store and online experiences.

We believe the outdoors is ours to protect and strive to keep our planet healthy. We believe in empowering people to experience the outdoors to the fullest.

And we believe in you.

ABOUT THE MISSION

We’re looking for a Performance Media Coordinator to join our eCommerce Marketing team, based at our European HQ in Geneva, on a 9-month maternity cover contract.

Our team is responsible for driving traffic and conversion across 20 websites in Europe for both the Columbia and SOREL brands. We work closely with media agencies, content production team, and brand marketing to craft data-driven campaigns that fuel growth across multiple markets.

You’ll be stepping in during the most exciting (and demanding!) time of the year — Q4 — covering Black Friday, Winter Sales, Christmas campaigns, and new collection launches. Most of the planning will already be in place, so your focus will be to bring these campaigns to life, ensuring flawless execution, budget pacing, and performance monitoring across Affiliate Marketing and Paid Social channels.

You’ll be the main point of contact for our agencies, keeping campaigns on track and on target, while making sure every euro spent brings measurable results.

HOW YOU’LL MAKE THE DIFFERENCE

• Own the execution and performance of Affiliate & Paid Social campaigns across Europe, by ensuring clean tracking and handling of tech bugs as they come
• Coordinate closely with our specialist agencies — you’ll be their day-to-day contact and go-to person
• Make sure campaign plans are delivered smoothly during key moments like Black Friday and Winter Sales
• Support smarter, more mature Affiliate and Paid Social setups as our business evolves
• Brief the content team for affiliate campaign content production (visual & copywriting assets)
• Ensure we’re making the most of every euro spent, and staying within our media forecasts
• Support testing initiatives to improve results or uncover new growth levers
• Analyze several performance KPIs, and run weekly & post campaigns reporting, including key insights & recommendations to improve ROAS

YOU ARE

• Curious and business-minded — you love asking “how can this perform better?”
• Organized and resourceful, with a talent for keeping projects and stakeholders aligned
• Someone who enjoys working with agencies and knows how to get the best from them
• A confident communicator who can build trust across teams and relay performance insights clearly
• Comfortable with numbers — you don’t need to be a data scientist, but you know your way around KPIs and dashboards

YOU HAVE

• Hands-on experience in performance marketing for eCommerce, ideally with Affiliate and/or Paid Social campaigns
• A solid grasp of key acquisition metrics (CPA, ROAS, conversion rate…)
• Experience working with or within media agencies and managing external partners
• Strong analytical skills — you know how to read a campaign report and spot both wins and red flags
• Fluency in English and confidence working in an international environment

PERKS & BENEFITS

🎁 Significant discounts on Columbia and Sorel products

🌍 Soft mobility policy (Geneva office only)

👩‍⚕️ Health insurance allowance for employees in Switzerland

🧘‍♀️ Pilates and yoga classes on our premises, and running groups or sports activities

📚 Unlimited access to LinkedIn Learning

📖 A monthly Learning Hour for training, discovery and learning

👩‍🏫 Unlock your potential: access to in-house training courses (feedback, leadership, Insights®…)

🌈DEI initiatives to exchange and strengthen our involvement around these themes

ABOUT THE CULTURE

• At Columbia Sportswear, we value an inclusive and open culture that emphasizes the absence of barriers between team members. We are committed to fostering a sense of belonging by encouraging personal connections at all levels, which creates a cohesive and supportive work environment.
• Team members serve as ambassadors for our brand, finding motivation in being part of an organization dedicated to activities they are passionate about. This dedication reflects our commitment to building a team that takes pride in our products and values.
• We offer the opportunity to work for a US-based company within a multicultural environment, where your job has an impact across different countries.
• Our "Always Be Learning" culture of continuous learning enables our employees to identify and develop skills that will enable them to continue to grow within the company.
• "Unlock Your Potential" is the spirit that characterizes our vision of employees' development: to offer them opportunities to grow, in their job, in their team or even to change jobs completely. We grow our people to grow our business.

To learn more about us and our culture, visit our page on Welcome To The Jungle: https://bit.ly/49bl1i5

ABOUT THE HIRING PROCESS

1️⃣ Ready to unlock your potential at Columbia Sportswear Company? Apply now to help us connect active people with their passion! The hiring team will review your application in the following weeks.

2️⃣ If your application is selected: a 30-45mn introductory interview with our Talent Acquisition Team to talk about yourself, your motivations and the role

3️⃣ In-person interview with the hiring team + case study

4️⃣ Your unique strengths align perfectly with our team: we are thrilled to extend you an offer!

#LI-LA1

This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.